You know what sucks? Having your elbow tattooed.
HE SPEAKS TRUTH!
Describing mainstream music as gum is a really apt metaphor. Good piece this’un
Bill Werde is the Editorial Director of Billboard, and he went off on an interesting Tweet tangest earlier this week about how he wishes mainstream music had more of a meaning and message than it often does. Nick Mango, founder of LimitedRun, wrote a response to Werde’s comments for a new Contributor Blog on POZ. You can read his thoughts on the topic below!
I must say, I’ve long wished for more mainstream-worthy music with more important messaging.— Bill Werde (@bwerde)
Mainstream music is not in the business of making people think. There’s no money in thinking, because few people do it. Mainstream music is in the business of time: something so many people seem to have an excess of. Mainstream music takes time that people spend doing something monotonous and makes that time move faster. It’s like a DVR for your life. Back in the ’50s, when the home had a single TV with 4 channels, you really didn’t have too many choices to keep your mind occupied. You watched The Honeymooners, listened to music, went to a make-out party, or did your homework. The world was a simple place, and lives found meaning in simple things. Today we have a million TV stations on a million TVs. We have TVs in our pockets. We have Twitter, Facebook, and Tumblr. We have friends from other countries. We have a zillion different types of drugs. Every house has a video game console. Every kid has a cellphone and a car. Running is a billion dollar industry. RUNNING. You know what kids back in the day would say about that?
We have way too many things going on in our lives to learn something from music, and the world of mainstream music knows it. They give us what we want. We need something simple. We need something to snack on. We need something to hold us over until we get to the next important thing in our lives. Mainstream music is like a soundtrack for our daily routine. The soundtrack in movies is there to give a particular scene substance. To give it texture. To make us respect it. We use the daily routine soundtrack to enhance what life is boring us with. We use it to make data entry a little more bearable. We use it when we have no friends on the school bus. We use it to turn that train ride to work into a poetic montage of scenes from an independent film about struggle. When the words in songs meant something, the American dream was to own a home. But now, our expectations for life have completely changed. The American dream is to become a billionaire. This is why the lottery industry keeps growing, even when the economy turns to shit. Gratification is no longer a day away, like it was in the past. Now we can get gratification in seconds. There’s a Walmart in every city. There’s porn just a few keystrokes away. People don’t revolt by growing their hair long anymore. They revolt by taking MDMA and dancing until they’re zipped up in a bag. Something as restrained as words in a song has no affect on us anymore.
It looks like Atreyu may be ending their hiatus that was started in 2011. The band has teased the possibility of releasing a new song independent of any major label. Check out a message from the band below after the jump.
Atreyu Are Going On Hiatus
Oh this is good news. This is very good news!!! Massive influence.